Prelaunch

Better eggs start with what goes into the feed.

A precision daily botanical topper for actively laying hens, developed around defined ingredient roles, documented inputs and finished-formula validation.

Breakfast for the ones making breakfast.

The point of difference

Flock nutrition should be more deliberate than a long ingredient list and an undefined scoop.

The usual approach

  • A long label with no defined job for each input
  • An undefined serving
  • Commodity inputs without meaningful specifications
  • Ingredient research presented as finished-product evidence

The Flock Standard approach

  • Four botanicals, each with a defined role
  • A serving finalized against ingredient specifications and blend testing
  • Inputs sourced to defined specifications
  • Lot-level documentation and finished-formula validation

Ingredient architecture

Four botanicals. Three purposeful roles.

A focused botanical architecture combining complementary carotenoids, rosemary antioxidant compounds and a functional alfalfa base.

Carotenoid system

Marigold + paprika

Standardized marigold and paprika are established sources of complementary yellow and red yolk carotenoids. This is the visible side of the formula.

Antioxidant system

Rosemary leaf

Rosemary is a natural source of antioxidant compounds including carnosic acid and carnosol. It was selected to add an antioxidant pathway beyond pigmentation.

Functional botanical base

Alfalfa leaf · Medicago sativa

Alfalfa was selected as more than a carrier. Medicago sativa is a well-established forage species in poultry nutrition and a natural source of lutein, beta-carotene and other carotenoids. It gives the formula a textured botanical base while complementing the marigold and paprika carotenoid system.

Why rosemary

Egg quality goes beyond yolk color.

Yolk color is the most visible signal, but it is only one measure. Published laying-hen research has evaluated specific rosemary forms and doses for antioxidant status and internal egg-quality measures.

That evidence informs the ingredient architecture. It does not establish an outcome for the finished formula.

Selected laying-hen research

Ingredient research informs formulation. It is not evidence for the finished product.

The Flock Standard

Precision starts before the scoop.

Flock Standard is built around a focused botanical architecture, written ingredient specifications, measured daily use and lot-level traceability.

Focused by design

Four botanicals, selected across complementary carotenoid, antioxidant and formulation roles.

Specified at source

Every material is sourced against written standards for identity, composition, quality and feed-use suitability.

Measured daily use

One defined serving, designed for simple, repeatable use alongside complete layer feed.

Documented by batch

Lot-specific certificates and finished-batch records maintain traceability from source material to final pouch.

Ingredient partners

Documentation is part of the ingredient.

Flock Standard is designed for feed-grade botanical inputs supported by clear specifications, traceable lots and complete regulatory documentation.

Documentation we request

  • Current product specification
  • Representative and lot-specific certificates of analysis
  • US animal-feed regulatory status and suitability
  • Country of origin and manufacturing location
  • Identity and potency methods
  • Microbial, heavy-metal, pesticide and mycotoxin limits, as applicable
  • Full carrier and processing-aid disclosure
  • MOQ, lead time, shelf life and storage conditions

Supplier contact

Send your documentation package.

Specifications, certificates of analysis and regulatory documentation can be sent directly to our sourcing address. We review every complete submission.

Send supplier documentation

Prelaunch

Supplier qualification and formula development are underway. Flock Standard is not currently available for sale.